Modern educational
system faced with various challenges on one hand, but gets more opportunities
on the other. Due to technological advances and ease in communication,
developing countries increase its potential in the economic growth while
developed countries get more opportunities in partnership and access to
resources in developing countries. Our global market became more competitive
and more accessible.
Competitive became not only business but education system
as well. Easy access to information and communication via Internet increased
competition between higher educational establishments. The modern educational
system is based on marketing promotion tools that can increase its competitiveness
on the global market.
Education
today plays a significant role in the professional development. Globalization,
technological progress, and development of the transport system resulted in the
evolution of education as well. Today, students can get access to knowledge
abroad, and in recent time it is possible to attend a course on distance.
Another issue is that technological progress changed educational system, and
those Universities that were top ranked today lost their influence. Following
this, most recognized and top ranked Universities and Colleges today represent
IT sector.
Students
are interested in colleges which can bring them necessary practical
knowledge. Each University/College can
contribute to science or innovation development but the problem is in
recognition and low ranking. How can we know about opportunities in education
and new emerging markets in science?
Educational system became more competitive and
requires building an effective marketing strategy in order to attract students and
proficient lecturers. Higher educational establishments in order to attract
investments and students extend their marketing activities and today,
Universities and Colleges put efforts in promotion of their brand. Today,
Universities use various tools for promotion of their establishment, such as
participation in various events like fairs; collaborate with educational
agencies, and so on. It is crucial for higher education establishments to
increase their image awareness on global market and search for the new
approaches to do so.
Academic Union
(Oxford) puts
many efforts in helping Universities and Colleges to establish their brand on
the global market as well as bring access to innovation and knowledge provided
by top ranked higher educational establishments. Science and education is one
of the biggest AU’s projects that continuously creates a platform for
scientists, business structures representatives and higher educational
establishments for promotion, contribution, and collaboration. Each year AU
Oxford held large-scale events such as conferences, forums, and summits where
Universities/Colleges or companies can represent their activities, promote
their findings, extend the scope of the research. Additionally, they can use
these events for networking and valuable partnership in their future projects.
Academic
Union represents a scientific and business community, members of which can
participate in its projects, events, and activities within the Prime Business
Destination project. EBA and Academic Union Training Centre as well as Speakers
Bureau provide unique services for academic and business representatives in
order to share knowledge and innovations on a global level. EBA Oxford
organized absolutely unique service such as Visits to Oxford that bring the
opportunity for academics or business representatives to open their branch in
Oxford, have academic visits to closed societies such as the Oxford Union and
debating club, as well as have a speech and presentation of the activities to
scientific community in Oxford.
Education
equals progress and innovation, and AU Oxford evolves academic activities on
the global level and contributes to business development. AU collaborates with
all regions not depending on its economic indexes or rankings in order to progress
modern society and bring access to knowledge and innovation.
On the 29th of
June, 2016 in the framework of the ‘Prime Business Destinations Forum
INVESTMENT, INNOVATIONS, BUSINESS PROCESS IMPROVEMENT’, held in Bad-Ems,
Germany, „SMB‐Gradnja“ d.o.o. was awarded with the International ‘Best
Enterprise’ Award by Europe Business
Assembly, UK.
„SMB‐Gradnja“ has completed many projects of various structures due to which it has earned a recognizable image and it represents a reliable partner, prepared for all
challenges. Exceptional professionalism of employees in cooperation with the management of the company provides a high quality of works in all conditions and in accordance with applicable standards and requests of investors.
Most of our projects are delivered for foreign investors, of which the most recognizable are „SWAROVSKI“‐Austria, „NORMA
GROUP“‐Germany,
